PG Diploma in Advertising And Brand Communication Course Syllabus - Xavier Institute of Communications (XIC), Mumbai

  • Years 1 Years
  • Type Course Post Graduate
  • stream Film and Drama
  • Delivery Mode
Written By universitykart team | Last updated date Jul, 07, 2024

The PG Diploma in Advertising And Brand Communication syllabus at Xavier Institute of Communications (XIC), Mumbai is designed to provide overall knowledge to the students with a strong foundation. PG Diploma in Advertising And Brand Communication faculty at Xavier Institute of Communications (XIC) specially focus on in-depth learning to relevant subjects. At first semester syllabus of PG Diploma in Advertising And Brand Communication at Xavier Institute of Communications (XIC), students learn the basics of programme. A strong foundation is very important for comprehensive learning. PG Diploma in Advertising And Brand Communication syllabus at Xavier Institute of Communications (XIC), Mumbai maintains a balance between theoretical knowledge and practical knowledge.

PG Diploma in Advertising And Brand Communication first year students at Xavier Institute of Communications (XIC) are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. Xavier Institute of Communications (XIC), Mumbai also provides practical training sessions, workshops, projects, and case studies to enhance student skills. PG Diploma in Advertising And Brand Communication syllabus at Xavier Institute of Communications (XIC), Mumbai is also frequently updated to give industry relevant training and knowledge to students. Xavier Institute of Communications (XIC) strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at Xavier Institute of Communications (XIC) enable PG Diploma in Advertising And Brand Communication students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of PG Diploma in Advertising And Brand Communication progress, students learn advanced topics and complex concepts. The PG Diploma in Advertising And Brand Communication curriculum at Xavier Institute of Communications (XIC), Mumbai mainly focuses on analytical and critical thinking. As the PG Diploma in Advertising And Brand Communication course unfolds, students develop several important skills that increases their employability. As per syllabus of PG Diploma in Advertising And Brand Communication at Xavier Institute of Communications (XIC) also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

PG Diploma in Advertising And Brand Communication curriculum at Xavier Institute of Communications (XIC) includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The PG Diploma in Advertising And Brand Communication syllabus at Xavier Institute of Communications (XIC) aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at Xavier Institute of Communications (XIC)

  1. Workshops and Seminars - Regular sessions with industry experts help PG Diploma in Advertising And Brand Communication students at Xavier Institute of Communications (XIC) to stay updated with current trends.
  2. Group Projects - Collaborative projects according to Xavier Institute of Communications (XIC) syllabus develop teamwork and problem-solving skills.
  3. Case Studies - PG Diploma in Advertising And Brand Communication syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
  4. Extracurricular Activities - Xavier Institute of Communications (XIC) offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the Xavier Institute of Communications (XIC), Mumbai for latest PG Diploma in Advertising And Brand Communication curriculum.

Syllabus of PG Diploma in Advertising And Brand Communication

The PG Diploma in Advertising and Brand Communication offers an immersive exploration into the dynamic and ever-evolving realm of advertising and branding. This succinct syllabus provides a sneak peek into the multifaceted program, encompassing strategic brand development, creative advertising techniques, and effective communication strategies. With a strong emphasis on real-world applications, students will gain practical insights into crafting compelling advertising campaigns, understanding consumer behavior, and building and managing brand identities. This program is designed to equip graduates with the skills and knowledge necessary to thrive in the competitive field of advertising and brand communication.

S.NoSubjects
1Advertising & the Marketing Function
2Advertising Media - Above-The-Line
3Advertising Media - Below-The-Line
4Advertising and Marketing- Present Trends                                                                                          
5Advertising and Market Research
6Fundamentals of Advertising 
7Types of Advertising 
8Aspects of Advertising 
9Concept of a Brand
10Brand Differentiation 
11Brand Extension 
12Brand Perspectives
13Brand Positioning
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