MBA (Digital Marketing) Syllabus - University of Engineering and Management, Kolkata

The MBA (Digital Marketing) syllabus at University of Engineering and Management, Kolkata is designed to provide overall knowledge to the students with a strong foundation. MBA (Digital Marketing) faculty at University of Engineering and Management specially focus on in-depth learning to relevant subjects. At first semester syllabus of MBA (Digital Marketing) at University of Engineering and Management, students learn the basics of programme. A strong foundation is very important for comprehensive learning. MBA (Digital Marketing) syllabus at University of Engineering and Management, Kolkata maintains a balance between theoretical knowledge and practical knowledge.

MBA (Digital Marketing) first year students at University of Engineering and Management are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. University of Engineering and Management, Kolkata also provides practical training sessions, workshops, projects, and case studies to enhance student skills. MBA (Digital Marketing) syllabus at University of Engineering and Management, Kolkata is also frequently updated to give industry relevant training and knowledge to students. University of Engineering and Management strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at University of Engineering and Management enable MBA (Digital Marketing) students to apply knowledge and skills in a controlled environment and get required experience.

According to syllabus of MBA (Digital Marketing) progress, students learn advanced topics and complex concepts. The MBA (Digital Marketing) curriculum at University of Engineering and Management, Kolkata mainly focuses on analytical and critical thinking. As the MBA (Digital Marketing) course unfolds, students develop several important skills that increases their employability. As per syllabus of MBA (Digital Marketing) at University of Engineering and Management also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.

MBA (Digital Marketing) curriculum at University of Engineering and Management includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The MBA (Digital Marketing) syllabus at University of Engineering and Management aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.

Additional curriculum at University of Engineering and Management

1. Workshops and Seminars - Regular sessions with industry experts help MBA (Digital Marketing) students at University of Engineering and Management to stay updated with current trends.
2. Group Projects - Collaborative projects according to University of Engineering and Management syllabus develop teamwork and problem-solving skills.
3. Case Studies - MBA (Digital Marketing) syllabus offers analysis of real-world scenarios to apply theoretical knowledge.
4. Extracurricular Activities - University of Engineering and Management offers several activities like sports, clubs, societies, etc. to encourage overall development.

Note: Given below syllabus is based on the available web sources. Please verify with the University of Engineering and Management, Kolkata for latest MBA (Digital Marketing) curriculum.

MBA in Digital Marketing Syllabus

MBA in Digital Marketing is designed to equip students with the knowledge and skills needed to thrive in the ever-evolving digital landscape. The syllabus typically includes a range of topics to provide a well-rounded understanding of digital marketing strategies and techniques.

Students can expect to study subjects such as Digital Marketing Fundamentals, Search Engine Optimization (SEO), Social Media Marketing, Email Marketing, Content Marketing, Online Advertising, Web Analytics, and E-commerce Strategies.

Syllabus of MBA (Digital Marketing)

Year 1

Year 2