(1).
About the Course
MBA in Marketing and
Sales or Master of Business Administration in
Marketing and Sales is a full-time
two-year Post-Graduate degree program. The Master of Business
Administration in Sales and Marketing is about sales and marketing management
and planning, organizing, and managing the management elements, which helps one
to get a job placement after the course.
MBA in Sales and
Marketing is a
master's degree postgraduate program that involves the study of management
principles in the field of marketing and sales. This specialization region
consists of the essential control factors which might be planning, organizing,
staffing, and controlling.MBA Sales and Marketing route fall below the umbrella
of the MBA
route.
Students
who're choosing MBA in Sales and Marketing ought to engage and attempt to
apprehend customer behavior.MBA in Sales and Marketing specializes in management,
group building, decision-making skills, and promoting the product to cease
customers.
MBA Sales and Marketing graduates might be having exact
possibilities for individuals who need to serve in this field. The employees
can earn around INR 2,00,000-10,00,000
every year in India. The top recruiters are ITC Ltd., Google, Microsoft,
Hindustan Unilever, Amazon, Reckitt Benckiser, Marico, Flipkart, Mondelez, etc.
Course
Highlights
The important points related to the MBA in Sales and Marketing course are:
Particular | Value |
Course Name | Master of Business Administration in Sales & Marketing Management |
Course Level | Postgraduate |
Course Mode | Full-time, Part-time, Online, Distance |
Course Duration | 2 years |
Eligibility Criteria | A minimum of 50% average marks in graduation from a recognized university |
Entrance Exams | CAT, XAT, GMAT, SNAP, NMAT, CMAT |
Age | No age limit |
Admission Process | Merit and Entrance Based |
Examination Type | Semester based |
Average Annual Fee | INR 2,00,000-8,00,000 |
Average Annual Salary | INR 2,00,000-10,00,000 |
Top Colleges | IIMs, IITs, MIT School of Business, Balaji Institute of Modern Management |
Job Profiles | Purchase Development Manager, Business Development Executive, Sales Development Manager, Sales and Marketing Manager, Product Manager, Sales Executive, Sales Manager, Frontline Executive, Area Sales Manager, Senior Sales Executive, Retail Sales Associate, Sales Specialist, etc. |
Top Recruiters | TCS, JP Morgan Chase, and Co., WNS Global Services, Accenture, Amazon, Flipkart, Pepsico, Hindustan Unilever, etc. |
Why
Study MBA in Sales and Marketing?
(2).
Admission Process
The
MBA in Sales and Marketing admission
process is based on selection criteria made through entrance exams or merit
basis. MBA Sales and Marketing course admission are either based on cut-off
scores of entrance exams or direct admission.
Types
of MBA in Sales and Marketing Courses
Aspirants
can pursue the program in full-time or part-time mode. Below are the styles of
MBA in Sales and Marketing publications in detail:
(1).
Distance
Distance learning is the best choice for pursuing an MBA in Sales and Marketing after
receiving a bachelor's degree however missing the time to wait for traditional
classes.
(2). Full-Time
A
two-year, full-time MBA course in Sales
and Marketing is available. Practical understanding is extra critical than
theoretical information in this line of work. A full-time route offers the
advantage of permitting college students to attach carefully with instructors
and different college students, for that reason increasing their exposure,
experience, and knowledge.
(3).
Part-Time
There
is a part-time, 2-4 year MBA in Sales
and Marketing. In this way of business, sensible knowledge supersedes
theoretical comprehension. The benefit of a full-time route is that it allows
college students to engage closely with professors and different students,
broadening their publicity and growing their enjoyment and expertise.
Eligibility
Criteria
Admission
Process
Accepted
Entrance Exams
The front assessments play a great function in getting admission to the preferred college. Most of the reputed establishments required exact cut-off ratings for admission. Listed beneath are the MBA in Sales and Marketing entrance tests in India:
CAT | CMAT |
NMAT | SNAP |
GMAT | MAH CET |
XAT | KMAT |
ATMA |
Skills
Required
There
are many talents that a candidate should have with a view to excel in diverse
fields of business. In order to achieve success within the discipline of
advertising and sales, The direction entails various abilities which might be
required through applicants who have an ardor for creativity and suitable
verbal exchange abilities.
Listed below some of the required skills for an MBA in sales & marketing are:
Managerial Skills | Strategic mindset |
Interest in Business and Marketing | Communication skills |
Strategic mindset | Awareness of the market and products |
Leadership skills | Decision-making skills |
Analytical and Critical thinking skills | Observation skills |
Fee
Structure
MBA in Sales and Marketing is postgraduate management with two years, and it consists of 4 semesters. Listed beneath are the college with the MBA in Sales and Marketing fees:
Name of College | Average Fee |
IIM, Noida | INR 10,45,000 |
IIM, Kashipur | INR 12,26,000 |
IIM, Lucknow | INR 19,25,000 |
IMI, New Delhi | INR 17,68,000 |
IIT, Kanpur | INR 10,88,000 |
Selection
Criteria
After
the group discussion process, all shortlisted students will appear for a
personal interview with college/university experts. After the personal
interview, students can verify their documents in college/university, and
after, they can pay their fees and register their name for college admission.
(3).
Course Comparison
MBA
in Sales & Marketing Management v/s MBA in Logistics & Supply Chain
Management
The table below the variations between MBA in Sales & Marketing and MBA in Logistics and Supply Chain Management:
Parameters | MBA in Sales & Marketing | MBA Logistics & Supply Chain Management |
Course Name | Master of Business Administration in Sales & Marketing Management | Master of Business Administration in Logistics and Supply Chain Management |
Course Overview | MBA in Marketing and Sales is a full-time two-year Post-Graduate degree program. The Master of Business Administration in Sales and Marketing is about sales and marketing management and planning, organizing, and managing the management elements, which helps one to get a job placement after the course. | MBA Logistics and supply chain management is a 2-year course that teaches students the analytical skills and management strategies required for the transportation of goods and services through proper use of inventory, customer service, warehouse, and storage. |
Course Duration | 2 years | 2 years |
Eligibility Criteria | A minimum of 50% average marks in graduation from a recognized university | Graduation from a recognized university |
Course Stream | Management | Management |
Average Annual Fees | INR 2,00,000-8,00,000 | INR 5,000-2,00,000 |
Entrance Exams | CAT, XAT, NMAT, SNAP, etc. | CMAT, MAH CET, GMAT, TAN CET, etc. |
Top Colleges | MIT School of Business, Balaji Institute of Modern Management, etc. | LPU, Chitkara University, Jain University, etc. |
Read
More: MBA Logistics & Supply Chain
Management
(4).
Top Colleges
India gives a number of first-rate MBAs in Sales and Marketing publications around the world. Candidates for the MBA in Sales and Marketing in India can select from quite a few selections primarily based totally on their preferences. Depending on the form of MBA in Sales and Marketing being offered, applicants need to make a knowledgeable decision.MBA in Sales and Marketing is one of the most excellent guides inside the modern fashion of control studies, and let's see the nice university for MBA in income and marketing:
Name of College | Average Annual Fee(INR) | Location |
S P Jain Institute of Management and Research (SPJIMR) | INR 10,00,000 | Mumbai |
IIM | INR 15,48,000 | Ranchi |
MIT School Of Business | INR 8,40,000 | Pune |
Parul University | INR 1,80,000 | Vadodara |
Raj Kumar Goel Institute of Technology and Management | INR 2,60,000 | Uttar Pradesh |
SIIB | INR 15,00,000 | Pune |
Jaipuria Institute of Management | INR 10,45,000 | Noida |
School of Management, Dr. DY Patil University | INR 8,40,000 | Mumbai |
Amity University | INR 2,90,000 | Lucknow |
Xavier Institute of Social Service | INR 8,90,000 | Ranchi |
KJ Somaiya Institute Of Management Studies & Research | INR 3,50,000 | Mumbai |
Royal Global University, Guwahati | INR 4,20,000 | Assam |
Chandigarh University | INR 3,60,000 | Punjab |
School of Business, UPES | INR 14,20,000 | Dehradun |
Jaipuria Institute of Management | INR 11,00,000 | Lucknow |
Institute of Management Technology (IMT) | INR 6,00,000 | Ghaziabad |
Jamnalal Bajaj Institute of Management Studies (JBIMS) | INR 6,00,000 | Mumbai |
BMT University | INR 2,00,000 | Gujarat |
KK Modi University | INR 2,80,000 | Chattisgarh |
IIFT | INR 18,24,000 | Delhi |
(5).
Job & Placements
After
completion of this program, there is a good opportunity for aspiring
candidates. One can become a sales manager, sales executive, marketing manager,
etc.
Job
Profiles
Listed below are some of the popular job profiles for MBA sales & marketing management are:
Job Profile | Job Description |
Area Sales Manager | The location income supervisor ought to manipulate and lead the sphere income representatives and put into effect and execute the business strategies to help the company to grow and get the sales target. |
Market studies analyst | A marketplace studies analyst is someone who consists of diverse research and analyses to expand powerful advertising strategies. |
Sales Manager | The income supervisor is chargeable for the non-stop improvement and development of the income team. They put together and put into effect techniques and charts to gain their income goals. |
Marketing Manager | The advertising supervisor is chargeable for all factors of the company's advertising strategy. He or she coordinates all of the advertising efforts of the diverse departments and facilitates them to attain their goals. |
Retail Sales Associate | The job role of the retail sales associate is to help the customers to find proper products in-store and to ensure the stock in the store. |
Brand Manager | An emblem supervisor is chargeable for growing the company's emblem picture and ensuring that its clients are happy with the goods and offerings that the agency offers. |
Sales Specialist | Their role is to improve the sales and marketing field and to help the organization grow its business in the sales and marketing area. |
PR Manager | A PR Manager is an expert who works with an employer to control its public image. This character is liable for growing and enforcing powerful advertising and branding techniques for a company. |
Senior Sales Executive | Their role is to guide the sales representatives and check the sales activities and manage the sales accounts. They also have to monitor the sales of competitors to enhance the business and sales of the company. |
Top
Recruiters
Check the list below for the top recruiters who hire graduates of MBA in sales and marketing:
ITC | Amazon |
Bharti Airtel | Cadbury |
Flipkart | Godrej |
Hitachi Careers | Marico |
P&G | Pepsico |
Pidilite | Technosystems IT Solutions |
Asian Paints | Nestle |
Coca Cola | Perfetti |
Hindustan Unilever | Vodafone |
Employment
Areas
Listed
below are some of the employment areas
for marketing & sales graduates:
(i). Banking
(ii). Media / Retail
(iii). Tourism Management
(iv). Public & Private Sector
(v). Advertising
Average
Salary
The table below contains the list of MBA Sales and Marketing job profiles and their average salaries per annum:
Job Role | Average Annual Salary(INR) |
Sales and Marketing Manager | Rs. 4,90,000 |
Frontline Executive | Rs. 9,20,000 |
Area Sales Manager | Rs. 11,90,000 |
Production Manager | Rs. 7,74,000 |
Senior Sales Executive | Rs. 5,23,000 |
Sales Specialist | Rs. 13,12,000 |
(6).
Career/Scope
MBA
Sales and Marketing jobs have a wide range of career options, including sales
manager, supply chain manager, production manager, marketing manager, and much
more. Some top companies hire for MBA in Sales and Marketing such as Nestle,
Britannia, Parle, ITC, and more.
Career
options after MBA in Sales and Marketing
Students
choosing MBA in Sales and Marketing
have many task possibilities in authorities and the non-public sector. Students
may be a part of direct advertising and marketing or virtual advertising and marketing.
With the developing superior era inside the world, the idea of advertising
isn't always constrained to the door to door sales. It has a huge sort of
equipment and technologies. Students can do advertising via social media,
pay-per-click, net designing, seek engine optimization, seek media
optimization, and articles.
You
can play the role of the following positions in an industry:
(i). Brand
manager
(ii). Asset Management
(iii). Corporate sales
(iv). Market Research Analyst
(v). Sales Manager
(vi). Marketing Manager
(vii). Media Manager
(viii). Product Manager
(ix). Social Media Manager
Scope
for Higher Education
MBA in Sales and
Marketing presents
task possibilities in Retail, Market Research, Banking, Hospitality, Media,
Advertising, Tourism Consultancy, etc. With an MBA diploma in Marketing,
college students can choose to work in institutions. Aspirants interested in
better studies, college students pursue the subsequent programs:
(i). Executive MBA
(ii). Ph.D. in sales & Marketing
(iii). Ph.D. in management
Skills
that make you the Best Sales and Marketing
MBA
in Sales and Marketing is growing in a modern trend, and consequently choosing
a management course and learning analytical skills will help you advance your
knowledge for a career.
(i). Public
Speaking Skills
(ii). Excellent Communication Skills
(iii). Planning abilities
(7).
FAQs
(1). What is Sales and Marketing?
Ans.
Sales and advertising and marketing are enterprise disciplines that have an
effect on lead introduction and income. All acts that result in the sale of
services and products are known as sales. And advertising is the procedure of
producing hobby in the products and offerings for sale. The achievement of any
commercial enterprise is essentially depending on the overall performance of
the income and advertising departments of any firm. Sales and advertising and
marketing play a unique and critical characteristic in constructing a
connection between potential customers' demands and the goods and services the
company has to offer.
(2). What is the difference between
Sales and Marketing?
Ans.
The change of products and offerings for cash is known as sales. It is the
method of transferring items from the producer to the distributor, the
distributor to the wholesaler, the wholesaler to the store, and the store to
the customer. Relationship-constructing among the customer and the seller is
the primary consciousness of current sales, whilst advertising groups make
efforts to create emblem consciousness of the company's goods, and services.
Marketing also involves the process of researching and analyzing customer
needs.
(3). What is an MBA in Sales &
Marketing Management program?
Ans.
MBA in Marketing and Sales is a full-time two-year Post-Graduate degree
program. The Master of Business Administration in Sales and Marketing is about
sales and marketing management and planning, organizing, and managing the
management elements, which helps one to get a job placement after the course.
(4). What are the eligibility criteria
for MBA in Sales and Marketing?
Ans.
Students who've finished commencement from any move with 50 consistent with
cent marks are eligible to use for MBA in Sales and Marketing. For reserved
category students, the minimum marks requirement is 45 percent aggregate in
graduation. Students also need to appear in entrance tests followed by
interviews and group discussions to secure admission to MBA courses.
(5). What is the average fee for
international students to do MBA sales and marketing abroad?
Ans.
The average fee for international students is INR 20,00,000-50,00,000.
(6). Which company offers more to MBA
in Sales and Marketing graduates in India and how much?
Ans.
Engineers India, Larsen & Toubro, Hindustan Unilever, Asian Paints, and
Whirlpool offer more salaries to MBA in sales and marketing graduates. They
offer around INR 8,00,000-20,00,000 per annum.
(7). Is there any need for an entrance
test to pursue an online MBA in sales and marketing?
Ans.
No, to pursue online MBA courses, one needs not to sit for any entrance exam.
(8). Which are the popular colleges
for MBA in Sales and Marketing
Ans.
Some of the popular colleges to pursue an MBA in Sales and Marketing are:
(i). IIT,
Delhi
(ii). Jamia Millia Islamia, Delhi
(iii). MIT School of Business, Pune
(iv). IIM, Ranchi
(v). IIM, Calcutta
(9). Is the entrance exam required to
do a distance MBA in sales and marketing?
Ans.
Yes, to do an MBA in distance learning mode, one must have to clear MBA
entrance examinations which are conducted at the national/ university/ state
level.
(10). What is the scope after the MBA
sales and marketing course?
Ans.
Job locations after finishing my MBA in Sales and Marketing are advertising,
media, retail, and tourism management. In those fields, MBA graduates can earn
approx. INR 2,00,000-8,00,000 per annum in India.
(11). Is Distance or Online MBA in
sales and marketing a good career choice?
Ans.
Yes. Distance and online courses are good and have a demand in the job market.
The courses are flexible and can save time and energy for the students.
(12). Is there any scholarship offered
to students to do MBA sales and marketing courses in India?
Ans.
Yes, the scholarships are offered through a few pinnacle B-Schools and IITs,
IIMs, and a few trustees to the meritorious and needy students. Application for
the scholarships begins off evolved in July or August month. Some of these
scholarships are- ONGC Scholarship, Aditya Birla Scholarship, BML Munjal
University MBA Scholarship, IDFC First Bank MBA Scholarship, OP Jindal
Engineering, and Management Scholarship Scheme, etc.
(13). What are the popular Online MBA
in sales and marketing courses?
Ans.
Masters in Global Digital Marketing, Product Marketing Fundamentals, Sales
Enablement Fundamentals, etc. are some of the popular courses chosen by most
students.
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